MIT Sloan Management Review Article on Five Key Trends in AI and Data Science for 2024

Artificial intelligence and data science became front-page news in 2023. The rise of generative AI, of course, drove this dramatic surge in visibility. So, what might happen in the field in 2024 that will keep it on the front page? And how will these trends really affect businesses?

During the past several months, we’ve conducted three surveys of data and technology executives. Two involved MIT’s Chief Data Officer and Information Quality Symposium attendees — one sponsored by Amazon Web Services (AWS) and another by Thoughtworks (not yet published). The third survey was conducted by Wavestone, formerly NewVantage Partners, whose annual surveys we’ve written about in the past. In total, the new surveys involved more than 500 senior executives, perhaps with some overlap in participation.

About the Author

Thomas H. Davenport (@tdav) is the President’s Distinguished Professor of Information Technology and Management at Babson College, a fellow of the MIT Initiative on the Digital Economy, and senior adviser to the Deloitte Chief Data and Analytics Officer Program. He is coauthor of All in on AI: How Smart Companies Win Big With Artificial Intelligence (HBR Press, 2023) and Working With AI: Real Stories of Human-Machine Collaboration (MIT Press, 2022). Randy Bean (@randybeannvp) is an industry thought leader, author, founder, and CEO and currently serves as innovation fellow, data strategy, for global consultancy Wavestone. He is the author of Fail Fast, Learn Faster: Lessons in Data-Driven Leadership in an Age of Disruption, Big Data, and AI (Wiley, 2021).

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