MIT Sloan Management Review Article on How Do Customers React When Their Requests Are Evaluated by Algorithms?

  • 4m
  • Gizem Yalcin, Sarah Lim, Stefano Puntoni, Stijn M.J. van Osselaer
  • MIT Sloan Management Review
  • 2022
Research shows that when it comes to anticipating how customers will react to algorithmic decisions, managers' intuition is often wrong.

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