MIT Sloan Management Review Article on Should Businesses Stop Flying to Fight Climate Change?

  • 5m
  • Andrew Winston
  • MIT Sloan Management Review
  • 2019

Greta Thunberg the 16-year-old Swede leading the global youth climate crusade, came to New York to speak at the September gathering of the U.N. General Assembly. She arrived from Europe by boat. Thunberg has pledged to never fly on an airplane because of carbon emissions, helping to create a flight shaming movement in Sweden and elsewhere. From Prince Harry to soccer star David Beckham to CEOs planning to attend Davos, people are being asked a tough question: Should we all stop flying?

It’s a reasonable inquiry. If climate change is an existential crisis — and I believe it is — shouldn’t we do everything we can to reduce our carbon footprints? And should businesses that have already committed to climate action lead the way, in part by slashing airplane travel?

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  • MIT Sloan Management Review Article on Should Businesses Stop Flying to Fight Climate Change?