MIT Sloan Management Review Article on Transformation Without Technology

  • 3m
  • Gerald C. Kane
  • MIT Sloan Management Review
  • 2020

In our present age of digital disruption, it makes intuitive sense that companies would want to “fight fire with fire,” employing the latest and greatest technology to gain competitive advantage in a digital world. This is flawed thinking.

Indeed, just because digital technologies are causing many of the challenges companies face, it doesn’t mean that technology is necessarily the solution to those problems.

In this Book

  • Transformation without Technology