Persuasion IQ: The 10 Skills You Need to Get Exactly What You Want
- 4h 24m
- Kurt W. Mortensen
- AMACOM
- 2008
In business and in life, your ability to persuade others can mean the difference between success and failure, or between mere success and spectacular success. But do you have a high PQ, or Persuasion Intelligence Quotient? Can you convince anyone-at work or at home-about anything, any time? Research done at Kurt Mortensen's Persuasion Institute proves that persuasion is as much a science as an art-and in as little time as it takes you to read Persuasion IQ, you can transform yourself into a true master of the art and science of persuasion. Through a combination of clear examples, illustrative fables, entertaining illustrations, and valuable information throughout, Mortensen identifies the 10 critical persuasion skills and reveals the techniques for developing and maximizing each one. You'll quickly realize how powerful these techniques can be in both business and your personal life, and through the 50-question Persuasion IQ Test you'll see where you're strongest and where you need the most work. Mastering these techniques will translate directly to: winning more clients, "reading" people more quickly and accurately, deriving more satisfaction from personal and family relationships, closing more sales, earning more than you ever dreamed....
And, perhaps most important, hearing that magic word "YES!" more often. So whether you're selling a product, an idea, a plan, or yourself, Persuasion IQ gives you the know-how, the tools, and the confidence to succeed-every time!
About the Author
Kurt Mortensen is the internationally respected founder of the Persuasion Institute, a negotiation, leadership, and sales research firm. Kurt is one of the world’s leading authorities on self-persuasion, motivation, and influence. The Persuasion Institute’s training, coaching, and seminars have changed the world of persuasion and personal development. Kurt has been entertaining, educating, and inspiring audiences worldwide for the past twenty years.
Through his highly acclaimed speaking, training, and consulting programs, Kurt has helped countless people achieve unprecedented success in both their business and personal lives. He is also well known for his groundbreaking book Maximum Influence: The 12 Laws of Persuasion. His other pioneering work includes: Perfect Persuasion, Power Negotiation, Persuasive Presentations, Millionaire IQ, Magnetic Persuasion, Exponential Success Skills, and the Psychology of Objections. His Persuasion IQ Mastery Course is dramatically changing the way people explode their achievements.
In this Book
-
Persuasion IQ—The 10 Skills You Need to Get Exactly What You Want
-
Preface
-
What Is Your Persuasion IQ? The New Rules of Success and Wealth
-
Persuasion Resistance—Ten Common Obstacles That Limit Your Persuasion Success
-
PQ Skill #1—Mental Programming of Top Persuaders
-
PQ Skill #2—Understanding How Your Audience Thinks
-
PQ Skill #3—Instant Rapport and Social Synchronization
-
PQ Skill #4—Establishing Automatic Trust
-
PQ Skill #5—Command Attention with Power and Authority
-
PQ Skill #6—The Ability to Influence Other People
-
PQ Skill #7—How to Motivate Yourself and Others Every Time
-
PQ Skill #8—Advanced Presentation and Communication Skills
-
PQ Skill #9—Preplanned Anticipation—The Secret Formulas of the Pros
-
PQ Skill #10—Self-Mastery and Personal Development
-
Final Thoughts—Time to Capture Your Greatness
-
Persuasion IQ Book—Bonuses/Free Reports
-
Abridged Persuasion IQ Test
