Psychology of Web Design

  • 1h 15m
  • Smashing Magazine
  • Smashing Magazine
  • 2012

Among the most important ingredients for successful Web designs are creativity, planning, coding and design skills. However, many people forget that various psychological factors also play an important role when making design decisions. Psychology of Web Design gives you insights on how the human brain deals with different elements, colors, contrast, symmetry and balance. Combining the usability guidelines from Maslow's pyramid will surely help you design closer to your audience's desires.

In this Book

  • Designing for the Mind
  • Persuasion Triggers in Web Design
  • Designing for a Hierarchy of Needs
  • 10 Useful Usability Findings And Guidelines
  • 30 Usability Issues to Be Aware of
  • Designing for Start-Ups—How to Deliver the Message Across
  • Color Theory for Designers, Part 1: the Meaning of Color
  • Color Theory for Designers, Part 2: Understanding Concepts and Terminology
  • Color Theory for Designer, Part 3: Creating Your Own Color Palettes

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