Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice
- 4h 58m
- Judy Larkin, Michael Regester
- Kogan Page
- 2008
In today's complex environment, organizations have to understand and respond rapidly to shifting public values, rising expectations, demands for public consultation and increasingly intrusive news media. This is particularly crucial when things go wrong. Written in a practical, lucid and easy to follow style. Risk Issues and Crisis Management shows clearly how issues and crises can be handled successfully and effectively with minimum damage and disruption.
Contents include:
- Defining issues management
- Planning and implementing an issues management program
- The media in crisis situations
- Planning for the unexpected
- Crisis communications management
The book includes examples, case studies and models to show how complex issues and crises have been handled in practice, including both successful and unsuccessful campaigns. This fully updated second edition will make essential reading for management and communications specialists, all public relations specialists, and all students of public relations. Endorsed by the Institute of Public Relations, it is an excellent insight into this important area.
About the Authors
Michael Regester and Judy Larkin draw on 30 years of experience advising corporations on what to do in anticipation of potential risk issues and how to cope in crisis situations. They are the founders of London-based reputation management consultancy Regester Larkin.
Larkin and Michael Regester draw on 30 years of experience in communications and in advising corporations on potential risk issues and how to cope with crisis situations.
In this Book
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Introduction
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Outside-in Thinking
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Issues Management Defined
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Planning an Issues Management Programme — An Issues Management Model
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CSR: The New Moral Code for Doing Business
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An Issue Ignored is a Crisis Ensured
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Implementing an Issues Management Programme
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So it Hits the Fan — Now What?
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Perception is the Reality
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The Media in Crisis Situations
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The Legal Perspective
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Planning for the Unexpected
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Crisis Communications Management
