Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions, 2nd Edition
- 5h 42m
- Andrew Campbell, Jo Whitehead, Marcus Alexander, Michael Goold
- John Wiley & Sons (UK)
Grounded in academic literature and using real-life examples from industry, this guide addresses both business and management strategy to help executives deal with major decisions relating to investment, acquisitions, market entry, supervision of management, and corporate centralization of activities.