Sustainable Investing: An ESG Starter Kit for Everyday Investors

  • 1h 52m
  • Ben Vivari, Kylelane Purcell
  • Business Expert Press
  • 2024

The Essential Starting Point for Values-Driven Investors

You are passionate about the important issues facing our world: Climate change. Racial justice. Gender equality. And you do things to reflect those passions – volunteering, donating, voting, recycling. But there’s an even more powerful way to advocate for what matters to you: Changing your investments.

This book is perfect for individuals looking to make their first investments in “ESG” funds, which consider the Environmental, Social, and Governance aspects of the companies they invest in, as well as their financials. It contains useful and practical guidance on how to understand your choices in the rapidly expanding world of sustainable investing, and it offers concrete steps to invest in funds and companies that reflect your values.

About the Author

Kylelane Purcell, Co-Founder, Till Investors.

What’s more interesting than your money, and the things you can do with it? Kyle has helped investors understand the power of their money at several financial companies, including Morningstar, American Century, and T. Rowe Price. She started Purcell Communications as a financial writing and education firm in 2005, now one of the largest companies of its kind.

Kyle has also developed expertise in writing about socially responsible investing, or ESG investing, having worked with several pioneering firms in the field.

Ben Vivari, Co-Founder, Till Investors.

Ben offers a unique perspective on socially responsible businesses, as well as how to make complex data useful for a broad audience. In addition to co-founding Till, he is the Managing Director for Purcell Communications and an adjunct professor at Hood College, where he teaches courses on sustainable investing and ethical business.

He has published academic research on corporate social responsibility while also practicing what he preaches in his corporate operational leadership roles.

In this Book

  • Description
  • Testimonials
  • Foreword
  • Introduction
  • Why Be a Sustainable Investor?
  • What Is Sustainable Investing Today?
  • What Makes a Company Sustainable?
  • Will Sustainable Investing Cost Me Money?
  • The Ladder of Impact—or—What It Looks Like to Become a Sustainable Investor
  • The Three Fighting Styles—The Key to Finding the Right Fund for You
  • How to Be a Great Greenwashing Detective
  • Making the Move to Sustainable Funds
  • Do I Need an Advisor to Invest Sustainably?
  • Amp Your Impact with Action
  • Appendix: Fund Manager Profiles