The Lost Art of the Great Speech
- 5h 43m
- Richard Dowis
- AMACOM
- 2000
It's not all in the delivery. Here's expert guidance on how to write a dynamic speech. Splashy slides, confident body language, and a lot of eye contact are fine and well. But if a speech is rambling, illogical, or just plain boring, the impact will be lost.
Now everyone can learn to give powerful, on-target speeches that capture an audience's attention and drive home a message. The key is not just in the delivery techniques, but in tapping into the power of language.
Prepared by an award-winning writer, this authoritative speech-writing guide covers every essential element of a great speech, including outlining and organizing, beginning with a bang, making use of action verbs and vivid nouns, and handling questions from the audience. Plus, the book includes excerpts from some of history's most memorable speeches--eloquent words to contemplate and emulate.
About the Author
Richard Dowis, a former jounalist and a retired senior vice president of Manning, Selvage & Lee Public Relations, has won numerous awards for editing, speech writing, and financial writing. His books include How to Make Your Writing Reader-Friendly and, as coauthor, The Write Way and Sleeping Dogs Don't Lay. Dowis lives in Waleska, Georgia, where he writes, teaches writing, and consults on business communications. He is president of the Society for the Preservation of English Language and Literature, a 2,000-member organization of people who love language.
In this Book
-
Foreword
-
Opportunity Knocks
-
Before You Speak
-
Preparing to Write
-
Outlining and Organizing
-
Beginning Well
-
The Best of References
-
Watch Your Language
-
Write It Right, Say It Right
-
"Secrets" of the Pros
-
Wisdom of the Ages
-
Get Personal
-
Statistics and Other Lies
-
Closing the Speech
-
"I have the honor to present …"
-
More Than Words Can Say
-
The Final Stages
-
And So to Speak
