The New Rules of Marketing & PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly, Seventh Edition

  • 8h 31m
  • David Meerman Scott
  • John Wiley & Sons (US)
  • 2020
Packed with new and updated information, this practical resource provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.