Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World
- 3h 59m
- Paul Leinberger, Stephen Denny
- Red Wheel/Weiser
- 2020
You can fake authenticity. But in this digitally saturated age, your customers will see through any misdirection. This book presents a comprehensive five-step process for successfully rehumanizing the digital brand experience and gaining customer loyalty.