Value in a Digital World: How to Assess Business Models and Measure Value in a Digital World

  • 2h 51m
  • Francisco J. López Lubíán, José Esteves
  • Palgrave Macmillan Ltd
  • 2017
Through high profile case studies, this book provides an in-depth examination of the concept of value in a digital world, an analysis of a range of digital business models, and a framework for assessing the value of digital businesses.