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Demystifying AI: The New Skills Every Business Will Need in Their Workforce

Join the dinner and networking event
on April 11, 2024, from 6-9pm
at Canoe in Toronto.

Join us on April 11, 2024, for an evening of networking and learning focused on discussing the new skills every business will need in the workforce to demystify AI and leverage its potential.

Generative AI is reshaping our world while challenging our notions of security, growth, and job creation. As organizations tap into AI, business and technology leaders are now better equipped than ever to analyze their challenges, model new solutions, optimize infrastructure, and power the bottom line.

But unlocking the full potential of this new technology starts with setting teams and employees up for success. During this event, Michelle Boockoff-Bajdek, Chief Marketing Officer/Chief Sustainability Officer at Skillsoft, will sit down with an esteemed panel to discuss how GenAI is reshaping how people learn, what they learn, and ultimately how they work.

Join us to connect with a diverse group of professionals, expand your network, and share experiences to learn how to adapt to rapidly evolving technologies and hear about industry trends.

Time & Location:

  • April 11, 2024 from 6-9pm
  • Canoe
  • 66 Wellington St W 54th floor, Toronto,
  • ON M5K 1H6, Canada


Christina Fung

Senior Vice President, Consulting Services, CGI

Lisa Melo

Vice President, Learning & Performance, RBC

Keith Keating

Chief Learning & Development Officer, BDO Canada LLP

Ciara Harrington

Chief People Officer, Skillsoft

Michelle BB

Chief Marketing Officer/Chief Sustainability Officer, Skillsoft

As Chief Marketing Officer/Chief Sustainability Officer, Michelle leads a global marketing organization, focused on transforming today’s workforce for tomorrow’s economy. Since joining the company, she has been responsible for Skillsoft’s global marketing strategy, which includes generating awareness, driving preference, and building affinity for Skillsoft. Additionally – and perhaps most importantly – Michelle serves as the company's brand evangelist, helping to build a vibrant community of passionate learners.

With more than 25 years of marketing, branding, and strategy experience, Michelle has made it her mission to support the advancement of women in business.

Prior to Skillsoft, she served as Chief Marketing Officer of IBM Watson, where she was instrumental in developing the first “Women Leaders in AI” program, which honors women who put AI to work across industries and around the globe. She also served as the global head of marketing for The Weather Company, an IBM Business, helping companies understand how to anticipate, plan for, and ultimately make better decisions – with greater confidence – in the face of weather.

Michelle is a prolific speaker on a range of topics, including the war for talent, digital transformation, and marketing in a post-pandemic world. She covers these topics and more as the host of Skillsoft's podcast, The Edge, now in its second season. She has authored countless papers covering a range of business and marketing topics, was at the center of Skillsoft’s leadership role in DEI through free “Leadercamps,” and has taught two Percipio courses on the Pink Pandemic and Public Speaking.

Michelle is also a founding member of CMO Huddles, a group dedicated to bringing together and empowering highly effective B2B CMOs to share, care, and dare each other to greatness. Michelle holds a Master’s degree from Simmons University and sits on the pro side of the Oxford comma debate.


Meet The Speaker