Customer CEO: How to Profit from the Power of Your Customers

  • 6h 16m 44s
  • Chuck Wall
  • Gildan Media
  • 2013

Most companies still operate as if they control their customers. But, in today’s market, it’s really the other way around. Customer CEO confronts the new market reality that customers choose which companies to do business with completely on their own terms. This effectively inverts the power, control, and direction of decision-making; to survive in this new landscape, organizations must quickly adapt.

In this Audiobook

  • Chapter 1: Stop, Look, and Listen
  • Chapter 2: I Am Your Customer CEO
  • Chapter 3: The Power of Me
  • Chapter 4: The Power of Value
  • Chapter 5: The Power of Performance
  • Chapter 6: The Power of the Heart
  • Chapter 7: The Power of Simple
  • Chapter 8: The Power of Yes
  • Chapter 9: The Power of the Platform
  • Chapter 10: The Power of Rebellion
  • Chapter 11: The Power of Purpose
  • Chapter 12: The Customer Thinking Solution
  • Chapter 13: Becoming the Customer CEO Champion
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