Influencer: The Power to Change Anything

  • 8h 37m 23s
  • Al Switzler, David Maxfield, Joseph Grenny, Kerry Patterson, Ron McMillan
  • Recorded Books, Inc.
  • 2007

By drawing from the skills of hundreds of successful influencers and combining them with five decades of the best social science research, Influencer shares eight powerful principles for changing behaviors—principles almost anyone can apply to change almost anything.

In this Audiobook

  • Chapter 1: You're an Influencer
  • Chapter 2: Find Vital Behaviors
  • Chapter 3: Change the Way You Change Minds
  • Chapter 4: Make the Undesirable Desirable: Personal Motivation
  • Chapter 5: Surpass Your Limits: Personal Ability
  • Chapter 6: Harness Peer Pressure: Social Motivation
  • Chapter 7: Find Strength in Numbers: Social Ability
  • Chapter 8: Design Rewards and Demand Accountability: Structural Motivation
  • Chapter 9: Change the Environment: Structural Ability
  • Chapter 10: Become an Influencer