Innovation for the Fatigued: How to Build a Culture of Deep Creativity
- 7h 23m 10s
- Alf Rehn
- Kogan Page
How many presentations on innovation have there been recently? Thousands? Millions? We are experiencing "innovation fatigue": we feel cheated by the endless rounds of consultants who come into our organizations, deliver conceptual models that don't stick with the realities of business, and then leave again. Companies and teams are left feeling more deflated than before, and with not one idea that's impacted the bottom line. Innovation for the Fatigued argues it is worth fighting for the concept and study of innovation in organizations.
Business leaders are always looking over their shoulders for the next Uber moment to overtake them, and they recognize that innovation needs to be a top priority. But how does one innovate? This book is the antidote to the empty promises that pervade the innovation industry. By designing a company culture that nurtures ideas, but also defends against incrementalism and fads, we can rediscover the powerful basics of imagination, empathy, play, and courage, which are all instrumental in delivering real impactful innovation. Innovation for the Fatigued will detail where companies have got innovation wrong, whilst celebrating and studying the ones that lead the way. With unique, relatable, and varied examples, renowned innovation and creativity professor Alf Rehn provides a practical model for getting innovation back on track, and instilling change at speed with real concern for market demands.
In this Audiobook
Chapter One - Introduction: Between the Shallows and the Deep Blue Sea
Chapter Two - Of Yawns and Broken Windows: How Ideas Die in the Modern Corporation
Chapter Three - Respect, Reciprocity, Responsibility and Reflection: Crafting Innovation Cultures from the Ground up
Chapter Four - The Imagination Premium: Pushing beyond Fatigue, Thinking beyond Boundaries
Chapter Five - Innovative by Design: Diversity and the Trouble with Monocultures
Chapter Six - Making Innovation Resilient: Meaning, Purpose, Ambition, Courage
Chapter Seven - Time, Velocity, Slack: Working at the Speed of Innovation
Chapter Eight - Pulling it All Together: From ‘Innovation’ to Innovation