Insanely Simple: The Obsession that Drives Apple's Success

  • 15m 54s
  • Ken Segall
  • Skillsoft
  • 2020
In Insanely Simple, author Ken Segall reveals the secret of how Apple managed to use, maintain, and enforce the philosophy of simplicity to reach its goals. In this Review, we discuss the salient points of the book based on our interpretation of its contents.