Launch!: The Critical 90 Days from Idea to Market

  • 7h 12m 55s
  • Scott Duffy
  • Recorded Books, Inc.
  • 2014

WANT TO GET YOUR BIG IDEA TO MARKET? In 90 days, you can successfully launch a new business, product, or service by following the steps in this playbook.

Ninety-seven percent of a rocket’s fuel is used in the first three feet of its launch. The same is true when launching a new business. These first few steps are absolutely critical and help determine which ventures will take off and which will fail.

Scott Duffy has developed a practical approach for turning your big idea into a thriving venture by focusing on the crucial period of 90 days immediately before, during, and after starting your business. Based on his own experiences as a successful serial entrepreneur who has worked with Richard Branson and Tony Robbins—and true stories of other big names in business—Duffy has collected all of the lessons you need.

In this Audiobook

  • CHAPTER 1 WHAT'S YOUR BIG IDEA?
  • CHAPTER 2 PROTECTING WHAT'S MOST IMPORTANT
  • CHAPTER 3 YOUR ENVIRONMENT
  • CHAPTER 4 BUSINESS PLANNING
  • CHAPTER 5 SECURING YOUR CREW
  • CHAPTER 6 UNLOCKING CREATIVITY
  • CHAPTER 7 RAISING CAPITAL
  • CHAPTER 8 GO TO MARKET!
  • CHAPTER 9 MAINTAINING YOUR ALTITUDE
  • CHAPTER 10 IF THINGS GO SIDEWAYS

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