Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine
- 8h 35m 37s
- Mike Michalowicz
- Gildan Media
- 2017
The author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.
Conventional accounting uses the logical (albeit, flawed) formula: sales - expenses = profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows.
In this Audiobook
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Chapter 1 - Your Business is an Out-of-Control Cash-Eating Monster
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Chapter 2 - The Core Principles of Profit First
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Chapter 3 - Setting Up Profit First for Your Business
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Chapter 4 - Assessing the Health of Your Business
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Chapter 5 - Allocation Percentages
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Chapter 6 - Putting Profit First into Motion
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Chapter 7 - Destroy Your Debt
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Chapter 8 - Find Money within Your Business
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Chapter 9 - Profit First–Advanced Techniques
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Chapter 10 - The Profit First Life
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Chapter 11 - How to Keep it from Falling Apart
