The Design of Everyday Things
- 7h 59m 4s
- Donald A. Norman
- Recorded Books, Inc.
First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new frontier. The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.
In this Audiobook
Chapter ONE: The Psychopathology of Everyday Things
Chapter TWO: The Psychology of Everyday Actions
Chapter THREE: Knowledge in the Head and in the World
Chapter FOUR: Knowing What to Do
Chapter FIVE: To Err Is Human
Chapter SIX: The Design Challenge
Chapter SEVEN: User-Centered Design