The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services
- 12h 48m 42s
- Andreas Reiter, Hannah Mayer, Karolin Frankenberger, Markus Schmidt
- Gildan Media
- 2020
In The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services, the authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult balance between establishing a new (digital) business and revitalizing - and digitizing - the legacy business.
The core of the audiobook is focused on the actual implementation of the digital transformation across both businesses, providing concrete tips, tricks, tools, and action plans across six key dimensions: crafting a flexible organization; using technology as a driver; designing the necessary processes; building transformational leaders; "Right-skilling" the workforce of the future; and galvanizing cultural change.
Based on more than 100 interviews with senior executives at leading companies (such as Nestle, Novartis, Volkswagen, BNP Paribas, BASF, and Michelin) and smaller hidden champions, numerous illuminating case studies, and the authors' own experience from working in international management consulting and years of academic experience, the book highlights the fundamental principles required for executives and businesspeople to transform legacy organizations into digitally empowered companies.
In this Audiobook
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Chapter 1 - Act or Die, Pretty Soon
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Chapter 2 - How to Make Your Strategy, Business Model, and Digital Initiatives Stop Fighting Each other and Work Together
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Chapter 3 - Organization: How to Develop a Flexible Organization
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Chapter 4 - Technology: How to Use Technology as a Driver for the Transformation
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Chapter 5 - Processes: How to Get Stuff Done
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Chapter 6 - Leadership: What to Look for in Leaders and How to Find Them
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Chapter 7 - People: What to Look for in Talent and How to Develop the Workforce of the Future
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Chapter 8 - Culture: How to Galvanize an Organization and Help Your People Pull Together
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Chapter 9 - Because You're Not Doing This for Fun But for Results
