Think Like Your Customer: A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
- 4h 48m 35s
- Bill Stinnett
- Recorded Books, Inc.
- 2006
In this audio edition, a Fortune 500 consultant offers sales and marketing professionals a powerful framework for understanding the inner workings of a business and uses that information to develop a strategy for influencing how and why the customer buys. Read by the author.