Think Like Your Customer: A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy

  • 4h 48m 35s
  • Bill Stinnett
  • Recorded Books, Inc.
  • 2006
In this audio edition, a Fortune 500 consultant offers sales and marketing professionals a powerful framework for understanding the inner workings of a business and uses that information to develop a strategy for influencing how and why the customer buys. Read by the author.