What Is Marketing and Sales?: Vital Tools to Market, Promote, and Sell

  • 7h 51m 50s
  • Bryan Heathman, Larry Iverson, Tom Hopkins, Zig Ziglar
  • Blackstone Audio, Inc. dba Blackstone Publishing
  • 2014

What Is Marketing and Sales? explores the fundamental elements of a brilliant marketing plan. If marketing is not your area of expertise, then listening to this audio series from handpicked speakers and authors is just the thing you need to build a profitable revenue stream in your business.

This real-world look at marketing and sales will illuminate powerful opportunities in your business. From structuring your marketing plan to setting up your website to sell, this product is guaranteed to help you capture leads and convert them to sales.

But great marketing skills are often not enough to increase revenue. Included here are sales lessons from the world's greatest salesman, Zig Ziglar. America's number one sales trainer, Tom Hopkins, provides an overview of the perfect sales process.

By combining the best of marketing and sales lessons, your business will thrive after you listen to this program.

In this Audiobook

  • Secrets of Closing the Sales by Zig Ziglar
  • Mastering the Art of Selling by Tom Hopkins
  • Developing Productivity Skills by Alex Mandossian
  • P. T. Barnum's rules for success by Dr. Larry Iverson
  • How to Create a Super-Brand
  • Introduction
  • Chapter 1 - All Strategies Demand Tactics in the CLOSING ZONE
  • Chapter 2 - The Fine Art of Closing
  • Chapter 3 - Find ‘Em; Meet ‘Em
  • Chapter 4 - “Get ‘Em” - Your GPS Marketing Guidance System
  • Chapter 5 - Emails Do Not End in a Handshake - Get into the CLOSING ZONE
  • Chapter 6 - Walk a Mile in Their Shoes
  • Chapter 7 - Know What They Know in the CLOSING ZONE
  • Chapter 8 - Hidden Opportunities
  • Chapter 9 - Will Better Times Mean Business as Usual?
  • Conclusion: Getting ‘Em and Keeping ‘Em in the CLOSING ZONE
  • About the Author


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