Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

  • 1h 47m
  • Alexander Osterwalder, Yves Pigneur
  • John Wiley & Sons (US)
  • 2010
If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, this book explains the most common Business Model patterns used by leading business thinkers, and helps you reinterpret them for your own context.