Digital Customer Service: Transforming Customer Experience for An On-Screen World

  • 2h 52m
  • Dan Michaeli, Rick DeLisi
  • John Wiley & Sons (US)
  • 2021
This book traces the evolution of customer service-as well as the evolution of customer expectations and the underlying psychology that drives customer behavior - from the days of the first call centers in the 1980s all the way to today's digital world.