Good Work: How to Build a Career that Makes a Difference in the World

  • 3h 2m
  • Shannon Houde
  • Kogan Page
  • 2021

Do you want to have a positive impact on the world? Do you want to have a successful career that makes a difference? In short... do you want to do Good Work? Let this step-by-step guide show you how.

Packed with useful tools and exercises, this step-by-step guide will help you figure out your passion and purpose, and how to effectively harness it to make real and positive change - on the world, and on your career. Whether you want to battle climate change, promote diversity and inclusion, work in sustainability - or if you're not sure, but just want to leave things a little better at the end of every work day - let this book support you in turning that passion into action.

Written by corporate responsibility consultant and certified coach Shannon Houde, this book is part career guide and part job search help - and all purpose-driven. From understanding what the 'purpose economy' is and how you fit into it, to what jobs to go for and how to land them, Good Work is the helping hand you need to make a career out of changing the world.

About the Author

Shannon Houde is the Founder and Managing Director of Walk of Life Coaching, an international impact career consultancy focused on sustainable business, the environment, impact investing, international development and corporate responsibility. A speaker, consultant and certified coach, she works with clients around the world, across brands ranging from Google and Deutsche Bank to Virgin Airlines and the UN Foundation. Originally from Washington, DC she has also lived and worked in San Francisco, Phoenix, Boulder, Italy, Chile, Geneva and London, and is now based in Cambridge, UK.

In this Book

  • Introduction—Making a Difference
  • Lay of the Land—What is an Impact Career?
  • The Change Makers—Who Do I Want to Be When I Grow up?
  • Narrowing the Net—How Do I Figure Out Where I Fit into the Sustainability Market?
  • The Two-Way Street of Values-Based Organizations—How Do I Match My Values and Traits to Theirs?
  • Change Your Course—How Do I Overcome My Fears and Enhance My Impact Credentials?
  • Be in Their Shoes—How Do I Unpack What the Hiring Manager Really Wants When I Don’t Know the Lingo?
  • Prove Your Skills—How Do My Skills Translate for a Mission-Driven Role?
  • Wow Them on Paper—What are the Best Bits of My Story That Make Me Unique for the Purpose Economy?
  • Write a Cover Letter Using KISS—This Sector Loves Storytelling
  • Tell Me So I’ll Listen—How Do I Convert My Unique Story into a Thought Leader’s Biography?
  • Sustainability Jobs are all about Partnering—How Can I Show I’m Someone Worth Collaborating with on LinkedIn?
  • Working with Recruiters—Where Do I Find the Best Impact Roles?
  • Networking sherpa—How Can I Walk the Talk of Collaboration and Make New Friends for a Win–win?
  • Now in Person at the Interview—How Do I Show Them in Person That I’m the One They Want for the Job?
  • Conclusion