Perfect Phrases for Sales Referrals: Hundreds Of Ready-To-Use Phrases For Getting New Clients, Building Relationships, Increasing Your Sales

  • 2h 8m
  • Jeb Brooks, Marty Scirratt
  • McGraw-Hill
  • 2013

This streamlined guide provides salespeople with the right words at the right time in every situation. Perfect Phrases for Sales Referrals presents hundreds of hundreds of time-saving tips and ready-to-use phrases in a quick-access format that’s ideal for salespeople on the go. Contains dialogues and scripts for practicing interactions with existing and prospective clients.

About the Authors

Jeb Brooks is Executive Vice President of The Brooks Group, an award-winning sales training firm that helps organizations improve their sales effectiveness by providing sales and sales management assessment, training, and retention services.

Marty Scirratt is the former senior vice president of sales at a publicly traded firm, where he led a team of 500 people responsible for more than $1.7 billion in sales, much of it referral-based.

In this Book

  • Perfect Phrases For Sales Referrals—Hundreds Of Ready-To-Use Phrases For Getting New Clients, Building Relationships, Increasing Your Sales
  • Introduction
  • How a Referral-Based Business Can Work
  • Common Language and Direct Value Statements
  • What Keeps People from Earning Referrals
  • Give-to-Get
  • Give Value First
  • Follow Through
  • Give Emotional Words
  • Nonclient Phrases
  • Getting Recommendations
  • A Long-Term Strategy
  • Conclusion
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