Presenting Data: How to Communicate Your Message Effectively

  • 2h
  • Ed Swires-Hennessy
  • John Wiley & Sons (UK)
  • 2014

A clear easy-to-read guide to presenting your message using statistical data

Poor presentation of data is everywhere; basic principles are forgotten or ignored. As a result, audiences are presented with confusing tables and charts that do not make immediate sense. This book is intended to be read by all who present data in any form.

The author, a chartered statistician who has run many courses on the subject of data presentation, presents numerous examples alongside an explanation of how improvements can be made and basic principles to adopt. He advocates following four key ‘C’ words in all messages: Clear, Concise, Correct and Consistent. Following the principles in the book will lead to clearer, simpler and easier to understand messages which can then be assimilated faster. Anyone from student to researcher, journalist to policy adviser, charity worker to government statistician, will benefit from reading this book. More importantly, it will also benefit the recipients of the presented data.

In this Book

  • Introduction
  • Understanding Number
  • Tables
  • Charts (Bar Charts, Histograms, Pie Charts, Graphs)
  • Numbers in Text
  • Data Presentation on the Internet

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