The Art of Doing Business Across Cultures: 10 Countries, 50 Mistakes, and 5 Steps to Cultural Competence
- 4h 31m
- Craig Storti
- Nicholas Brealey Publishing
The go-to guide for intercultural competence in the global business arena, this book is a quick tour of the most common cultural differences Americans/No. Europeans encounter when doing business in ten of the world's key markets.