The Art of Insight: How Great Visualization Designers Think

  • 4h 9m
  • Alberto Cairo
  • John Wiley & Sons (US)
  • 2023

Learn how expert data visualization designers reason about their craft

In The Art of Insight: How Great Visualization Designers Think, renowned visualization designer and educator Alberto Cairo, in conversation with several leaders in the field, delivers an inspiring exploration of how they make design choices. The book is a celebration of visualization, and a personal journey that dives into subjects like:

  • How the professional background and life experiences of every designer shape their choices of what to visualize and how to visualize it.
  • What designers from different countries and cultures, and working in different fields, such as data art, data analytics, or data journalism, have in common, or how they differ from each other.
  • How designers reflect on research, ethical reasoning, and also aesthetic judgments, to make decisions such as selecting the most appropriate ways to encode data, or the most appealing visual style.

Perfect for data scientists and data journalists, The Art of Insight will also inspire artists, analysts, statisticians, and any other professional who uses data visualizations.

About the Author

Alberto Cairo is the Knight Chair in Visual Journalism at the University of Miami (UM), and director of the visualization program of UM's Center for Computational Science. He teaches courses on visualization and infographics for effective communication. He also works as an independent data visualization consultant for companies such as Google and Microsoft.

Cairo's latest book is “How Charts Lie: Getting Smarter about Visual Information", published by W.W. Norton in October 2019. Previously he wrote “The Functional Art: an Introduction to Information Graphics and Visualization” (Peachpit Press, 2012), and “The Truthful Art: Data, Charts, and Maps for Communication” (Peachpit Press, 2016)

Cairo has taught in more than 30 countries in the past 20 years, and has extensive experience as a manager of visualization and infographics teams in news organizations in Spain, Brazil, and the United States.

Cairo's website is www.albertocairo.com and his Twitter handle is @albertocairo

In this Book

  • Introduction: On Magic
  • Unruly Stripes
  • A World of Conversation
  • The Eternal Wanderer
  • A Certain Inner Light
  • A Mindful Artisan
  • Living Visualization
  • Data and Persons
  • Souls before Numbers
  • Building Bridges
  • The Good Fighter
  • Making Data Friendly
  • A Reporter among Engineers
  • The Therapy of Visualization
  • The Public Intellectual
  • The Discerning Outsider
  • A Journalism of Care
  • No Treasure Hunts
  • Smart Brevity
  • Visceral Visualizations
  • The Determined Learner
  • The Jack‐of‐All‐Trades
  • A Journalist at War
  • Epilogue: Teachers, Mentors, and Meaning
  • Bibliography
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