Tools of Engagement: Presenting and Training in a World of Social Media

  • 4h 14m
  • Tom Bunzel
  • John Wiley & Sons (US)
  • 2010

Times are rapidly changing in the presentation fi eld in the early twenty -fi rst century. Travel constraints, budget concerns, and the advent of new technology have mandated that many individuals who might have in the past addressed their audiences directly and personally need to do so electronically, across large distances. In addition, the instantaneous nature of the Internet has made it possible for individuals and businesses to connect with each other in new and amazing ways, forging online communities and networks that comingle personal and professional issues.

The software and technology that enables this process is continually changing and is quite complex. While Fortune 500 corporations may still avail themselves of proprietary broadband networks that support sophisticated and expensive videoconferencing, more and more organizations are using reasonably priced software over the Internet to reach out to customers, clients, colleagues, students, constituencies, and other audiences. But how to make sense of this varied and vast assortment of tools and feature sets?

In this book we discuss the technological, logistical, and thematic requirements of reaching out to a world that sees a presentation or a communication in an entirely new way: as a video, an e - mail, a slide show, a real - time broadcast, a Twitter update or “ tweet, ” or even something not yet conceived. We provide an overview of the latest trends and programs, demonstrate proven and popular software, and take the reader through many possible scenarios of presenting, communicating, and learning in the new social media universe.

About the Author

Tom Bunzel has appeared on Tech TV's Call for Help and has been a featured speaker at InfoComm and PowerPoint LIVE, as well as working as a technology coach for corporations. He is the author of numerous books and articles, including Master Visually Microsoft Office, Solving the PowerPoint Predicament, Teach Yourself PowerPoint 2003 in 24 Hours, and How to Use Ulead DVD Workshop.

In this Book

  • Introduction
  • How the Presentation World Has Changed
  • Engaging with Social Media
  • The New Tools of Engagement
  • Major Social Networks—Twitter and Ning
  • Crafting a Visual Message
  • Meeting in Real Time—Using the Power of Now
  • What Lies Ahead in Global Communication
  • Glossary