Product Management: Designing and Running Experiments
6 Videos | 49m 28s - Includes Assessment
- Earns a Badge
- CPE
- PMI PDU
Product managers have many ideas on how to design their product to meet the customers’ needs. The challenge is to determine which of those ideas have the best chance of working. Increasingly, product managers are using large-scale randomized experiments to test the effectiveness of their ideas. In this course, you will learn how to use experimentation to make the best product management decisions, best practices for conducting effective experiments, the stages of conducting an experiment, how to optimize your product process with the design of experiments approach, and how to increase customer satisfaction with the user-experience-based design approach.
WHAT YOU WILL LEARN
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discover the subject areas that will be covered in this course
identify the reasons why product managers run experiments
identify the steps for ensuring an effective experiment -
sequence the stages for conducting an experiment
identify the questions to ask to see if an experiment is worth the expense and effort
identify the customer information collected by the user-experience-based design approach
IN THIS COURSE
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1.Product Management: Designing and Running Experiments52sUP NEXT
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2.Make Better Product Decisions with Experimentation8m 47s
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3.Best Practices for Effective Product Experiments9m 31s
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4.The Stages of Conducting a Product Experiment8m 50s
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5.Running Experiments That Are Worth the Investment6m 50s
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6.The User-Experience-Based Design Approach7m 8s
EARN A DIGITAL BADGE WHEN YOU COMPLETE THIS COURSE
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