Bias Exists in Our Technology

About This Episode

Bias Exists in Our Technology

Communications intern Bethelly Jean-Louis and Dr. Ruha Benjamin, esteemed author/professor of African American studies at Princeton University talk with Michelle about discrimination and bias within technology.

About Our Guest

Dr. Ruha Benjamin

Dr. Ruha Benjamin is a professor of African American studies at Princeton University and author of Race After Technology: Abolitionist Tools for the New Jim Code. This book examines the relationship between machine bias and systemic racism, analyzing specific cases of “discriminatory design” and offering tools for a socially-conscious approach to tech development

About Our Host

Michelle Boockoff-Bajdek

As Chief Marketing Officer, Michelle is responsible for the leading global marketing strategy for the Skillsoft group of companies, focused on driving growth, generating brand awareness and increasing demand for Skillsoft’s solutions among learners, customers and partners. Since joining the company in 2019, she has overseen customer marketing, corporate communications, demand generation, marketing operations and business development.

Michelle brings more than 25 years of marketing, branding and strategy experience to her role. Prior to Skillsoft, she held several executive positions of increasing responsibility in the high-tech sector, including as Chief Marketing Officer of IBM Watson, where she was responsible for marketing the company's artificial intelligence (AI) products and solutions. Michelle also served as the Global Head of Marketing for The Weather Company, an IBM Business, where she helped companies understand how to anticipate, plan for and ultimately make better decisions – with greater confidence - in the face of weather.

Michelle holds a Master's of Science from Simmons University.