Using AI For Good: The Ethical and Responsible Usage of Generative AI

About This Episode

Using AI For Good: The Ethical and Responsible Usage of Generative AI

Bill Gates once said that artificial intelligence is the most significant technological advancement since modern computers. And with the direction AI is going in, especially generative AI, he’s probably right. Now, there are a lot of people around the world asking questions about generative AI and how to use it ethically and responsibly, especially within their own businesses. So, rather than fearing AI and all of its capabilities, we need to understand it. More specifically, we need to understand how to use its power for growth and more importantly, how we can use AI for good.

We dive deeper into this topic on this episode of The Edge with artificial intelligence ethicist and edtech entrepreneur, Ben Roome. With his team, Ben helps companies from Facebook to Skillsoft develop their ethics capacity by implementing systems and processes that enable reliable ethical decision making across an organization. It’s important that we don’t just trust the technology, but also the people behind it. Join in as Ben and host Michelle Boockoff-Bajdek discuss how to use AI responsibly with fairness, accountability, and transparency.

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About Our Guest

Ben Roome

Ben is a co-founder and consultant at Ethical Resolve, specializing in the ethics of artificial intelligence and other data-dependent technologies. Ethical Resolve has helped large companies, startups and investors to grow ethical capacity, build trust and avert risk since 2014. The company focuses on identifying and mitigating potential negative impacts, developing ethical culture, and creating stable and reliable processes for ethical decision-making. Recently, Ben has been heavily focused on helping clients prepare for algorithmic regulation.

About Our Host

Michelle Boockoff-Bajdek

As Chief Marketing Officer, Michelle leads a global marketing organization, focused on transforming today’s workforce for tomorrow’s economy. Since joining the company, she has been responsible for Skillsoft’s global marketing strategy, which includes generating awareness, driving preference, and building affinity for Skillsoft. Additionally – and perhaps most importantly – Michelle serves as the company's brand evangelist, helping to build a vibrant community of passionate learners.

With more than 25 years of marketing, branding, and strategy experience, Michelle has made it her personal mission to support the advancement of women in business. Prior to Skillsoft, she served as Chief Marketing Officer of IBM Watson, where she was instrumental in developing the first “Women Leaders in AI” program, which honors women who put AI to work across industries and around the globe. She also served as the global head of marketing for The Weather Company, an IBM Business, helping companies understand how to anticipate, plan for, and ultimately make better decisions – with greater confidence – in the face of weather.

Michelle is a prolific speaker on a range of topics, including the war for talent, digital transformation, and marketing in a post-pandemic world. She covers these topics and more as the host of Skillsoft's podcast, The Edge, now in its second season. She has authored countless papers covering a range of business and marketing topics, was at the center of Skillsoft’s leadership role in DEI through free “Leadercamps,” and has taught two Percipio courses on the Pink Pandemic and Public Speaking.

Michelle is also a founding member of CMO Huddles, a group dedicated to bringing together and empowering highly effective B2B CMOs to share, care, and dare each other to greatness. Michelle holds a Master’s degree from Simmons University and sits on the pro side of the Oxford comma debate.