How I Did It: Lessons from the Front Lines of Business

  • 9h 51m 55s
  • Harvard Business Review
  • Gildan Media
  • 2022

Powerful stories from the world's top CEOs to help prepare you for the hard decisions ahead. The essays in "How I Did It" teach and inspire. Pulled directly from the pages of one of the most popular columns in "Harvard Business Review," these essays offer firsthand accounts of the most difficult management challenges faced by the men and women who occupy the corner office. It's the next best thing to sitting down and talking face-to-face with these corporate leaders. You'll hear from renowned global leaders including: Kevin Ryan, Gilt Groupe; Mindy Grossman, HSN; Kevin Plank, Under Armour; Daniel P. Amos, Aflac; Pramod Bhasin, Genpact; Eric Schmidt, Google; Ellen Kullman, DuPont; Patrizio Bertelli, Prada; Pierre Omidyar, Omidyar Network; Jorge Cauz, Encyclopaedia Brittanica; Richard Gelfond, IMAX. Let these potent stories of strategic thinking--and often bold and unconventional action--be your guide as you step into your own future as a leader.

About the Author

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 13 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

In this Audiobook

  • Introduction
  • Chapter 1 - Building a Team of A Players Kevin Ryan, Gilt Groupe
  • Chapter 2 - Giving Up the CEO Seat Jeffrey Hollender, Seventh Generation
  • Chapter 3 - Why Succession Shouldn't Be a Horse Race Anne Mulcahy, Xerox
  • Chapter 4 - Choosing the First Nonfamily CEO Bill Marriott, Marriott International
  • Chapter 5 - How I Avoided Layoffs David Cote, Honeywell
  • Chapter 6 - Going to Extremes for Customers Tony Hsieh, Zappos
  • Chapter 7 - Fixing the Shopping Network's Culture Mindy Grossman, HSN
  • Chapter 8 - Getting Serious About Safety Cynthia Carroll, Anglo American
  • Chapter 9 - Persuading His Team to Leap into the Future Vineet Nayar, HCL Technologies
  • Chapter 10 - Jump-Starting a Sluggish Company Jin Zhiguo, Tsingtao
  • Chapter 11 - How "Mystery Shopping" Helped Spark a Turnaround Kevin Peters, Office Depot
  • Chapter 12 - Learning to Leverage Celebrity Endorsements Kevin Plank, Under Armour
  • Chapter 13 - How I Fell for the Duck Daniel P. Amos, Aflac
  • Chapter 14 - Standing Up to 65,000 Angry Activists Jeff Swartz, Timberland
  • Chapter 15 - Learning from a Recall Farzad Rastegar, Maclaren USA
  • Chapter 16 - Learning to Work with Green Activists James E. Rogers, Duke Energy
  • Chapter 17 - Turning an Aging British Icon into a Global Luxury Brand Angela Ahrendts, Burberry
  • Chapter 18 - Building a Company Without Borders Bart Becht, Reckitt Benckiser
  • Chapter 19 - Turning a Failed Sale into a Huge Opportunity Fadi Ghandour, Aramex International
  • Chapter 20 - Building an Industry in India from Scratch Pramod Bhasin, Genpact
  • Chapter 21 - Powering Growth in Emerging Markets Bill Johnson H.J. Heinz
  • Chapter 22 - Reinventing the Business to Succeed in China Doug DeVos, Amway
  • Chapter 23 - Building a Business on the World's Poorest Continent Mo Ibrahim, Celtel
  • Chapter 24 - The Enduring Lessons of a Quirky IPO Eric Schmidt, Google
  • Chapter 25 - Pulling Off a Sweet Deal in a Down Market Raj Gupta, Rohm and Haas
  • Chapter 26 - Executing a Complex Cross-Border Acquisition Ellen Kullman, DuPont
  • Chapter 27 - How Integrating an Acquisition Transformed Business Andrew C. Taylor, Enterprise
  • Chapter 28 - Sparking an American Manufacturing Renewal Jeffrey R. Immelt, General Electric
  • Chapter 29 - Staying Independent in a Consolidating Industry Patrizio Bertelli, Prada
  • Chapter 30 - Sparring with an Activist Shareholder John Antioco, Blockbuster
  • Chapter 31 - Innovating the Business Model of Social Change Pierre Omidyar, Omidyar Foundation
  • Chapter 32 - Growing After a Patent Cliff Joseph Jimenez, Novartis
  • Chapter 33 - Killing Off a 244-Year-Old Product Jorge Cauz, Encyclopædia Britannica
  • Chapter 34 - How IMAX Became a Hollywood Powerhouse Richard Gelfond, IMAX