How to Write Copy That Sells: The Step-by-Step System for More Sales, to More Customers, More Often

  • 4h 11m 58s
  • Ray Edwards
  • Recorded Books, Inc.
  • 2019

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs.

In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

You'll also discover the universal hidden structure behind all persuasive copy; how to avoid the most common copywriting mistakes; a simple technique for writing copy that's easy to read; how to write powerful short copy for social media; sample headlines, bullet points, and openings; and much, much more! How to Write Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.

In this Audiobook

  • Chapter 1 - How to Sell Without Being “Salesy”
  • Chapter 2 - The Magic Building Blocks of the Perfect Sales Letter
  • Chapter 3 - How to Write Headlines That Grab Readers by the Eyeballs and Suck Them into Your Message
  • Chapter 4 - Inbox Magic: How to Write E-Mails That Make More Money
  • Chapter 5 - How to Write Bullet Points That Virtually Force Your Prospects to Buy
  • Chapter 6 - The Triad That Sells More: Irresistible Offers, Risk Reversal, and Powerful Closes
  • Chapter 7 - How to Write Guarantees That Dissolve Fear and Unleash a River of Sales
  • Chapter 8 - How to Write Copy That Closes the Deal
  • Chapter 9 - How to Write Irresistible Offers
  • Chapter 10 - The Secrets of Product Launch Copy
  • Chapter 11 - The Secrets of Writing Blockbuster Copy by Watching Movies
  • Chapter 12 - The Copywriting Challenge


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