Corporate Conversations: Guide to Crafting Effective and Appropriate Internal Communications
- 4h 27m
- Shel Holtz
Everything a company says sends a message to its employees. Organizations that communicate well with their employees boast higher profitability, better customer acquisition and retention, and enhanced reputation. Without a strategically managed employee communications strategy, results suffer.
Corporate Conversations is a comprehensive guide to crafting and delivering vital internal messages. The book covers a broad range of issues, including:
- the four types of corporate and business communications (human resources, business-related, legal, and informal)
- how to communicate bad news
- managing employee-to-employee communication
- how to measure the impact of internal communications
With valuable strategies for aligning all business correspondence with the company message, Corporate Conversations shows professionals at all levels how to improve their communication skills and maximize the power of both traditional and hi-tech communication tools.
About the Author
Shel Holtz is principal of Holtz Communication + Technology, a consultancy that helps organizations integrate the Internet into their strategic communication efforts. He is the author of Public Relations on the Net.
In this Book
Getting Employees on the Same Page
What We Know About Employees
Types of Employee Communications
Traditional Communication Tools
Online Communication Tools
Communicating Bad News
Managing Communication Overload
Organizing, Budgeting, and using Your Internal Communications Department
Enhancing Employee-to-Employee Communication
Measuring the Value of Internal Communication