Handbook for Writing Proposals, Second Edition

  • 3h 18m
  • L. Sue Baugh, Robert J. Hamper
  • McGraw-Hill
  • 2011

Proven techniques and invaluable advice for writing winning business proposals—revised and updated!

What makes a winning business proposal? It highlights your skills and services, meets your client's needs, and clearly sets you apart from the competition.

Since 1995, Handbook for Writing Proposals has helped thousands of professionals develop winning proposals. This exceptional handbook guides you through the unique nine-step proposal-writing process from the initial RFP to the client presentation. In this revised and updated version, the authors show you how to:

  • Choose the RFPs that give you the best chance of success
  • Showcase your company's skills and services
  • Set realistic time/cost schedules and budgets
  • Avoid the mistakes that sink most proposals
  • Build client relationships that bring you repeat business
  • Tailor your writing for an international business audience

The second edition also offers you a wealth of downloadable forms and checklists that you can adapt for your own proposal-writing process.

Whether you own your own business, need to train your corporate staff, or simply want to improve your skills, Handbook for Writing Proposals, second edition will show you how to profit from every proposal you write.

About the Authors

Robert J. Hamper was a professor in the Graduate School of Business at Dominican University and Loyola University of Chicago and is currently a private business consultant.

L. Sue Baugh worked as a senior editor at Booz, Allen & Hamilton, Inc., one of the world's largest management consultant firms, helping consultants develop proposals for industry, government, and nonprofit clients.

In this Book

  • Where to Begin
  • 9-Step Proposal Process: An Overview
  • Selecting the Bid and Choosing the Proposal Team
  • Finding Your Unique Selling Point
  • Developing Your Program Design
  • Writing the Front Matter and Executive Summary
  • Producing Your Proposal
  • Making Client Presentations

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