Marketing Your Value: 9 Steps to Navigate Your Career
- 2h 42m
- Michael Edmondson
- Business Expert Press
- 2015
Sharing your unique value with the marketplace involves more than creating a personal brand, designing a Facebook fan page or writing a nice cover letter or resume. As a college student or recent graduate, marketing yourself in the worlds most competitive century requires you to: Assess your personal and professional skills; Brand yourself with an effective value proposition and Communicate your brand in a clear, consistent, compelling and concise manner. Marketing Yourself: A Workbook for College Students will show you how to assess, brand and communicate in a practical, timely and easy to use manner.
In this Book
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Marketing Your Value─9 Steps to Navigate Your Career
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Foreword
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Preface
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Think Differently
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Identify Your Purpose
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Explore Your Relationship to Success
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Assess Your Skills and Traits
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Develop Your Positioning Material
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Create Your Plan of Action
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Manage the Chaos
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Design Impressive Marketing Materials
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Leverage Your Network
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Conduct an Effective Interview
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Reading List – Books
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Reading List – Articles
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Online Resources
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Notes
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