The Art of Opportunity: How to Build Growth and Ventures Through Strategic Innovation and Visual Thinking
2h 42m
Marc Sniukas, Matt Morasky, Parker Lee
John Wiley & Sons (US)
2016
Your company's goal is to grow, and to turn non-customers into customers. The old ways are becoming less tenable and less cost-effective. This invaluable book outlines the new growth paradigm and gives you a solid framework for putting new ideas into practice.