You Said What?! The Biggest Communication Mistakes Professionals Make

  • 1h 25m
  • Kerry Preston, Kim Zoller
  • Career Press, Inc.
  • 2015

Communication is a measure of how we are heard. It's not about us; it is about how the other person perceives our message. If you are not where you should be in your career, the problem may very well be how you communicate.

You Said What?! is an action-oriented book that gives you solid techniques that can be used right away to achieve effective results, including:

  • Quick tips and strategies on communication skills.
  • Real-life stories of how business communication can impact your career.
  • Tools that help you be understood and heard.

You Said What?! will help you strengthen your message by planning and sharpening your communication skills.

About the Authors

Kim Zoller, president and founder of Image Dynamics, has a 23-year track record of focusing on process, training, and professional development. Kim works strategically with Fortune 500 C-suite executives. Kim has appeared on and in a plethora of national media, including CNN, CNBC, the New York Times, the Washington Post, Forbes, and many others. Kim and her team have trained more than 150,000 individuals. She lives in Dallas, Texas.

Kerry Preston is a recognized expert, speaker, and facilitator in the areas of leadership, communication, presentations, strategic planning, and time management. Together with Kim Zoller, she is the best-selling coauthor of Enhancing Your Executive Edge. Kerry has spent the last 24 years collaborating with companies to develop their people, including 10 years with Calvin Klein Cosmetics. She lives in Annandale, New Jersey.

In this Book

  • You Said What?! The Biggest Communication Mistakes Professionals Make
  • Introduction
  • Big Mistake 1—Not Being on Your A-Game
  • Big Mistake 2—Not Beginning With the End in Mind
  • Big Mistake 3—Not Knowing Your Personal Brand
  • Big Mistake 4—Not Managing Perceptions
  • Big Mistake 5—Not Connecting and Building Relationships
  • Big Mistake 6—Not Making Appropriate Small Talk
  • Big Mistake 7—Meltdown of Communication Through Technology Use
  • Big Mistake 8—Not Managing Your Social Networking
  • Big Mistake 9—Lack of Awareness of Communication Stallers and Stoppers
  • Big Mistake 10—Making Assumptions
  • Big Mistake 11—Not Focusing on the Details
  • Big Mistake 12—Not Giving and Receiving Precise Feedback
  • Big Mistake 13—Not Adapting to Different Communication Styles
  • Big Mistake 14—Not Reacting Professionally
  • Big Mistake 15—Bloopers and Blunders: Saying and Doing the Wrong Thing
  • Big Mistake 16—Ask Kim and Kerry: Answers to Sticky Situations
  • Big Mistake 17—Not Communicating Value
  • Big Mistake 18—Your Action Plan for Continued Success
  • Bibliography
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