Technical Product Management: Performance Metrics & Analytics

Technical Product Management    |    Intermediate
  • 12 videos | 1h 23m 13s
  • Includes Assessment
  • Earns a Badge
In the data-driven world of product management, the technical product manager employs metrics to shape decisions and refine strategies. Their systematic approach to data ensures the product's trajectory aligns with both user needs and business goals. In this course, you will learn to identify key performance indicators (KPIs), implement analytics tools, measure user engagement and retention, analyze funnel metrics, and monitor KPIs across the product life cycle. You will also learn to specify A/B testing product features and evaluate the return on investment (ROI) of product features. Finally, you will explore how to report monthly or quarterly metrics, review metrics with stakeholders, and adjust product strategy based on metrics.

WHAT YOU WILL LEARN

  • Discover the key concepts covered in this course
    Identify key performance indicators (kpis)
    Implement analytics tools
    Measure user engagement and retention
    Analyze funnel metrics
    Monitor kpis across the product life cycle
  • Specify a/b testing product features
    Evaluate roi of product features
    Report monthly or quarterly metrics
    Review metrics with stakeholders
    Adjust product strategy based on metrics
    Summarize the key concepts covered in this course

IN THIS COURSE

  • 49s
    In this video, we will discover the key concepts covered in this course. FREE ACCESS
  • 7m 28s
    Learn how to identify key performance indicators (KPIs). FREE ACCESS
  • Locked
    3.  Analytics Tool Implementation
    8m 2s
    Discover how to implement analytics tools. FREE ACCESS
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    4.  Customer Engagement and Retention Metrics
    6m 51s
    Find out how to measure user engagement and retention. FREE ACCESS
  • Locked
    5.  Funnel Metrics Analysis
    6m 22s
    Learn how to analyze funnel metrics. FREE ACCESS
  • Locked
    6.  Monitor KPIs Across the Product Life Cycle
    12m 17s
    Discover how to monitor KPIs across the product life cycle. FREE ACCESS
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    7.  Specify A/B Testing Product Features
    6m 54s
    Find out how to specify A/B testing product features. FREE ACCESS
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    8.  Evaluate ROI of Product Features
    9m 37s
    Learn how to evaluate ROI of product features. FREE ACCESS
  • Locked
    9.  Monthly or Quarterly Metrics Reporting
    7m 53s
    Discover how to report monthly or quarterly metrics. FREE ACCESS
  • Locked
    10.  Review Metrics with Stakeholders
    7m 48s
    Find out how to review metrics with stakeholders. FREE ACCESS
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    11.  Product Strategy Adjustment Based on Metrics
    8m 12s
    Learn how to adjust product strategy based on metrics. FREE ACCESS
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    12.  Course Summary
    59s
    In this video, we will summarize the key concepts covered in this course. FREE ACCESS

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