Turning Social Intelligence into Actionable Insight
- 7 Videos | 31m 49s
- Includes Assessment
- Earns a Badge
- CPE
- PMI PDU
Using social intelligence (SI) is not just about recording the number of likes, retweets, or followers you have on your various social media outlets. True social intelligence involves using the vast amount of raw, real-time data you have at your disposal and converting it into practicable insights to improve customer relationships. In this course, you’ll learn about the benefits of social intelligence to your organization’s performance. You’ll explore how to monitor social media, as well as common sources of social media data. Finally, you’ll discover best practices for analyzing that data, common mistakes to avoid, and ways to use social-awareness strategies that deliver real business value.
WHAT YOU WILL LEARN
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recognize the business benefits of utilizing social intelligence
recognize characteristics of effective social media monitoring programs and services
recognize common sources for gathering social intelligence insight and key benefits of each -
identify best practices for effective social intelligence analysis and insight
recognize challenges of social analytics
recognize ways to use social intelligence findings to make effective business decisions
IN THIS COURSE
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1.Turning Social Intelligence into Actionable Insight49sUP NEXT
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2.Exploring the Value of Social Intelligence3m 53s
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3.Monitoring with Purpose3m 32s
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4.Common Social Intelligence Sources3m 50s
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5.Effective Social Intelligence Insight3m 39s
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6.Social Intelligence Challenges3m 6s
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7.Applying Social Analytics Results to Strategy4m
EARN A DIGITAL BADGE WHEN YOU COMPLETE THIS COURSE
Skillsoft is providing you the opportunity to earn a digital badge upon successful completion of this course, which can be shared on any social network or business platform
Digital badges are yours to keep, forever.
