Communications Manager Journey
- 36 Courses | 14h 52m 17s
Marketing & Public Relations
Public relations has always been a balance of persuasion, information, and communication. Learn more about public relations and communication.
- 5 Courses | 1h 49m 18s
There's an art and science to communication, allowing your authentic self to shine through and allowing the exchange with another person to unfold naturally. Learn more about communication skills.
- 9 Courses | 2h 48m 44s
Writing, Editing, & Research
Have you ever read a piece of business writing and found the message unclear? Writing well, like other communication skills, can be cultivated and improved. Learn more about writing, editing, and research.
- 10 Courses | 3h 27m 54s
Social Media & Digital Marketing
More than ever, people are using social media. They aren’t just interacting with friends, but with businesses as well. Learn more about social media and digital marketing.
- 7 Courses | 3h 50m 27s
You might not describe yourself as a creative person, but everyday activities – like problem solving or spotting opportunities – rely on your creative thinking and innovation. Learn more about creativity.
- 5 Courses | 2h 55m 54s
In this course, you’ll learn about how customers search for solutions to their needs and how businesses can match those searches with the right online presence.
You’ll also learn how an online presence can be designed to engage and connect with customers, building strong relationships to support your business, as well as how you can increase conversion by optimizing your website content for searches.
Finally, you’ll examine the role of email marketing, which continues to provide one of the highest returns on investment of any digital channel by examining the key elements of compelling email communications, including how they align to your customer’s journey, and how they can help you to achieve your business objectives. This course was developed in partnership with the Digital Marketing Institute. (www.digitalmarketinginstitute.com) For those who are interested in pursuing a certification, please contact the Digital Marketing Institute directly via this website: https://digitalmarketinginstitute.com/lp/skillsoft
EARN A DIGITAL BADGE WHEN YOU COMPLETE THESE TRACKS
Skillsoft is providing you the opportunity to earn a digital badge upon successful completion on some of our courses, which can be shared on any social network or business platform.Digital badges are yours to keep, forever.