Marketing in the Digital World
- 31 Courses | 12h 20m 50s
- 20 Books | 3h 20m
Digital marketing can greatly increase your customer audience, but first you must know how to start. Learn more about digital opportunities and strategies.
- 4 Courses | 1h 53m 4s
- 3 Books | 23m
Digital Marketing through Websites and Email
Today, when customers have a need or a problem to solve, the first step is to search for an answer online. Learn more about how customers search for solutions to their needs and how businesses can match those searches with the right online presence.
- 5 Courses | 1h 58m 35s
- 2 Books | 20m
Social Selling using Social Media
Learn more about the most popular social media tools, and how personal branding and an active community can be a real differentiator for your organization, and how it can support your overall business objectives.
- 4 Courses | 1h 42m 35s
- 4 Books | 43m
Customer Service in a Digital World
Learn about the importance of using social media and other digital tools to support your customers, and how companies are adapting to this new way of addressing customer issues.
- 8 Courses | 3h 7m 6s
- 3 Books | 35m
Digital Challenges and Risks
Without careful management, risks can easily get out of hand, especially in a social media environment. Learn about strategies for managing digital challenges and risks.
- 4 Courses | 1h 29m 21s
- 4 Books | 35m
Embracing a Digital Mindset
A digital mindset means understanding the power of digital technology to transform interactions within the business, and can help you gain a richer set of customer insights by analyzing the way they interact with your organization through your digital assets. Explore the customer and company benefits of adopting a digital mindset.
- 6 Courses | 2h 10m 9s
- 4 Books | 44m
EARN A DIGITAL BADGE WHEN YOU COMPLETE THESE TRACKS
Skillsoft is providing you the opportunity to earn a digital badge upon successful completion on some of our courses, which can be shared on any social network or business platform.Digital badges are yours to keep, forever.
BOOK SUMMARYTuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
BOOK SUMMARYData Crush: How the Information Tidal Wave is Driving New Business Opportunities
BOOK SUMMARYEntrepreneurship for the Rest of Us: How to Create Innovation and Opportunity Everywhere
BOOK SUMMARYUnderstanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation, 4th Edition
BOOK SUMMARYDigital Relevance: Developing Marketing Content and Strategies that Drive Results
BOOK SUMMARYFanatical Prospecting: The Ultimate Guide for Starting Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, E-Mail, and Cold Calling
BOOK SUMMARYThe Art of Social Selling: Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Other Social Networks
BOOK SUMMARYThe Essential Social Media Marketing Handbook: A New Roadmap for Maximizing Your Brand, Influence, and Credibility
BOOK SUMMARYSocial Selling: Techniques to Influence Buyers and Changemakers
BOOK SUMMARYCustomer Engagement Marketing
BOOK SUMMARYCustomer-Driven Transformation: How Being Design-Led Helps Companies Get the Right Services to Market
BOOK SUMMARYWhen Digital Becomes Human: The Transformation of Customer Relationships
BOOK SUMMARYMarketing 4.0: Moving from Traditional to Digital
BOOK SUMMARYMarket Research in Practice: An Introduction to Gaining Greater Market Insight, Third Edition
BOOK SUMMARYChaotics: The Business of Managing and Marketing in the Age of Turbulence
BOOK SUMMARYNever Bet the Farm: How Entrepreneurs Take Risks, Make Decisions - and How You Can, Too
BOOK SUMMARYOn the Line: Business Education in the Digital Age
BOOK SUMMARYDigital to the Core: Remastering Leadership for Your Industry, Your Enterprise, and Yourself
BOOK SUMMARYBuilding Digital Culture: A Practical Guide to Successful Digital Transformation
BOOK SUMMARYThe Technology Fallacy: How People are the Real Key to Digital Transformation