Social Media Strategist Journey
- 55 Courses | 26h 48m 23s
- 3 Books | 51m
Social Media Marketing
Social Media is an incredible tool for online marketing and branding. Learn more about social media marketing.
- 13 Courses | 5h 53m 10s
- 3 Books | 51m
Data Analysis, Research, and Tools
Data analysis and research can help discover important details and trends to support your social media strategy. Learn more about data analysis and research.
- 22 Courses | 9h 57m
Writing & Communication Skills
A tremendous amount of tasks completed by Social Media Strategists prioritize writing and communication. Learn more about communication and how to increase your skills.
- 6 Courses | 1h 55m 12s
Tools of Social Media: Introduction
There is a lot of information about social media and many different platforms to master. Learn more about social media with this introduction.
- 14 Courses | 9h 3m 1s
In this course, you’ll learn about how customers search for solutions to their needs and how businesses can match those searches with the right online presence.
You’ll also learn how an online presence can be designed to engage and connect with customers, building strong relationships to support your business, as well as how you can increase conversion by optimizing your website content for searches.
Finally, you’ll examine the role of email marketing, which continues to provide one of the highest returns on investment of any digital channel by examining the key elements of compelling email communications, including how they align to your customer’s journey, and how they can help you to achieve your business objectives. This course was developed in partnership with the Digital Marketing Institute. (www.digitalmarketinginstitute.com) For those who are interested in pursuing a certification, please contact the Digital Marketing Institute directly via this website: https://digitalmarketinginstitute.com/lp/skillsoft.